Movie or film tourism refers to the phenomenon of tourists visiting locations where their favourite movies or TV shows have been filmed. The impact of film production on tourism can be significant as it can attract a large number of visitors to a specific location, boosting the local economy through increased spending on food, accommodation, transportation, and other tourism-related services.
Movies and TV series have a significant impact on destination tourism as they showcase various locations to a global audience. The popularity of a movie or TV show can drive tourism to specific destinations as fans flock to see the locations in person. This phenomenon is known as “film tourism” or “location-based tourism.”
For example, the Lord of the Rings trilogy filmed in New Zealand has helped to boost tourism to the country, as fans flock to visit locations such as Hobbiton and Wellington. Similarly, the Harry Potter movies filmed in Scotland have driven tourism to Edinburgh and the Glenfinnan Viaduct.
Some countries that have benefited from film tourism include:
New Zealand: The Lord of the Rings and The Hobbit trilogies were filmed in New Zealand, and since their release, the country has seen a surge in tourists visiting locations such as Matamata (Hobbiton) and Wellington (Weta Workshop).
Scotland: The Harry Potter movies were filmed in Scotland, and since then, tourists have flocked to locations such as Edinburgh and the Glenfinnan Viaduct to see the iconic Hogwarts Express in person.
Croatia: Game of Thrones was filmed in Croatia, and the country has seen a significant increase in tourists visiting locations such as Dubrovnik, where King’s Landing was filmed.
Ireland: Star Wars: The Force Awakens was filmed in Ireland, and the country has seen an increase in tourists visiting Skellig Michael, where the famous “Jedi Temple” scenes were filmed.
Here are other places that are most visited by tourists for entertainment tourism based on TV series or movies:
New York City, USA: Home to numerous iconic movie and TV locations, including Central Park, the Empire State Building, and the Friends building.
Hollywood, USA: Hollywood is famous for its movie studios and movie theatres, attracting tourists who want to see where their favourite movies were made.
Forks, Washington, USA: Forks, Washington is a popular destination for fans of the Twilight series.
Salzburg, Austria: Salzburg is famous for its connection to The Sound of Music, attracting tourists who want to visit the locations used in the film.
London, England: London is a popular destination for fans of the James Bond franchise, attracting tourists to locations such as Buckingham Palace and the London Eye.
Film tourism is a powerful tool for boosting the local economy. The tourists spend money on food, accommodation, transportation and other tourism-related services.
If countries want to promote film tourism then countries can make it easier for film crews to film in their countries by implementing a variety of measures designed to make filming more attractive and efficient. Here are some ways countries can support and encourage film production.
Streamlining the Permit Process
By streamlining the process for obtaining permits and reducing the time and bureaucracy involved, countries can make it easier and more appealing for film crews to film in their locations.
Offering tax incentives, such as tax credits or rebates, to film production companies can make it more financially attractive for them to film in a specific country.
Access to Resources
Providing film crews with access to necessary resources, such as equipment, studio space, and local talent can help to make filming in a specific location more efficient and cost-effective.
Promoting the location as a filming destination through marketing efforts, such as promoting local film festivals, can increase the visibility of the location and generate interest among film production companies.
Building partnerships with local businesses and organizations, such as hotels and transportation companies, can help to make filming in a specific location more efficient and cost-effective.
Here are The Top 10 Cities for Movie Tourism
In conclusion, movies and TV series can play a significant role in driving destination tourism. By showcasing specific locations to a global audience, they can create a desire among fans to visit these locations, boosting the local economy and supporting the growth of the tourism industry. Countries can work on attracting visitors by supporting films and series filmed in their countries.
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