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Managing A Startup Business: How To Multitask School & Work

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8 Ways To Ensure You Choose The Right Business For You

Faith Wambui by Faith Wambui
25 February 2019
in Business, Business Tips, Entrepreneurship
Reading Time: 4 mins read
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Before starting a business, you have to consider a lot of possibilities – the elephant in the room being if the business is right for you. There’s a lot that goes into having a successful business. The first question to ask yourself is what kind of business you want to start. From there, you should consider other options that ensure your business is tailor-made for you. Here are some tips to ensure you choose the right business.

  1. Do What You Love

It’s might be a cliché thing to say but this is the truth. Choosing the right business means choosing something that you love. This makes sure that you are well-acquainted with it. You’ll also dedicate yourself more to something that you love. You will require a lot of soul-searching in order to find your true purpose. Take your time before deciding which business to start.

  1. Be Realistic

You can easily get carried away with daydreams and what-ifs. Starting the right business requires both your individual interests and expertise in mind. You need to consider the best and worst scenarios so as to ensure it’s a solid idea. This includes considering the market, cost and ease of doing that particular business.

  1. Consider Your Lifestyle

If you’re still working a full-time job, you don’t want to start a highly demanding business. Additionally, you need to consider your clients’ schedules. Online businesses are easier to adjust to as you carry your phone with you all the time. However, businesses like restaurants require more attention and time.

  1. Think Outside The Box

At this point, most of your business ideas already exist but most of us still go for this option due to fear of the unknown. You need to make it unique to you so as to have an upper hand in the market. For instance, instead of opening a plain boutique, why do you add a fashion consultancy? This way, your customers have more reasons to come back.

  1. Access To Customers/Clients

If you already have existing relationships, then it’s easier to establish that business. Access to customers is particularly important in product enterprises as they heavily rely on numbers for its success. However, if you don’t have an existing market, you need to consider whether your product or service will attract an audience and how fast.

  1. Check Your Finances

Raising capital to start a business is usually one of the most challenging parts. You need to consider how much it will all cost then figure out whether you will fund it yourself or borrow money. Startups often fail because they run out of money. So, you also need to ensure that the business will turn a profit.

4 Key Financial Statements You Should Prepare For Your Business

  1. Test It

Make sure you do your due diligence on the business niche. You can get a professional assessment or do a simple survey with your friends and family. Find out if there’s demand for the product or service you wish to offer. It’s important to write a business plan no matter how “simple” the business is. This helps you analyze your business carefully.

Check out How To Generate Ideas For A New Business

Entrepreneurship: Tips To Help You Bootstrap Your Business And Cut Costs

10 Mistakes That Can Bring Down Your Business

How To Approach Removing A Business Partner Who Is A Friend And Save Your Friendship

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Faith Wambui

Faith Wambui

I’m a content writer, bibliophile and travel enthusiast. I have worked in the digital space for over 5 years which has exposed me to a variety of lifestyle topics and peeked my interests in beauty, fashion, travel and wellness.

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